1972-2022: DALLARA, 50 FACES FOR 50 STORIES

Celebrating the 50th Anniversary of Dallara has been a fantastic and challenging journey: “1972-2022: Dallara, 50 faces for 50 stories” is a courageous book because even if it tells the story of a car manufacturing company the protagonists are not cars but people. Fifty faces of men and women who, during the years, have made Dallara’s story.

Meeting them and listening to their anecdotes has been an adventure lasted more than one year: a camera, a flash light, a white background and a notebook have traveled around Italy, Europe and United States.

From Mauro Forghieri, who started his career at Ferrari with Giampaolo Dallara, to Arturo Merzario who conquered one of the first victories of the company, the story is made up of memories and emotions of great people like Mario Andretti and Roger Penske, Eddie Cheever and Tony Kanaan, Dario Franchitti and Sophia Flörsch, Emanuele Pirro and Alex Caffi, Jean and Giuliano Alesi. But also Jean Todt and Cesare Fiorio, Piero Ferrari and Horacio Pagani, Paolo Barilla and Brunello Cucinelli, Stefano Domenicali and Guenther Steiner. The black and white chosen for the portraits is the fil rouge which connects car drives, engineers, friends, employees and managers.

This has been the best way to participate in the Dallara’s celebration year together with its founder, the so talented Mister Giampaolo Dallara who designs fast racing cars never forgetting about human values.

Tony Kanaan, Sophia Flörsch, Eddie Cheever, Emanuele Pirro

Mario Andretti, Dario Franchitti, Jean Alesi

Guenther Steiner, Horacio Pagani, Brunello Cucinelli, Jean Todt

Mauro Forghieri, Piero Ferrari, Arturo Merzario, Roger Penske

Chip Ganassi, Max Angelelli, Max Papis, Sarah Fisher

Luca Pignacca, Eliza Bonzani, Stefano Numanti, Gianni Tonti

Angelica Dallara, Giampaolo Dallara

“Dallara 50” Project (Teaser)

“Dallara 50” Project (Full video)

Preface
The road is a strip of asphalt that guides you through the hills of Val Ceno. It seems to take you nowhere or wants to make you get lost in a landscape that sometimes presents itself in the same way. But at a certain point, framed by the car window, like an oasis in a desert, a yellow sign appears, a bright yellow sign ready to challenge even the most densely foggy days. It stands proud among tufts of grass, and it seems to have always been there over the years, born from the earth. It bears the inscription "Dallara". Here begins our story which, like all stories, has its protagonist. And then, if you are lucky, you can see him in the distance: he is a man getting out of a car. The quick steps and the proud gaze lead him towards a building, whose facade is made of mirrors that reflect the clouds in pleasant weather. This is Giampaolo Dallara, and he is crossing the threshold of what is his creation.

For fifty years now, he has dedicated himself to his creation with patience and dedication and seen it grow by being by its side every day, supporting it in times of difficulty and rejoicing in its achievements. Just like in the best love stories.

A story like this deserved to be told, illustrating in images and words the adventures of an automobile manufacturer without them being the protagonists. We started from a blank sheet of paper that travelled with us to Italy, Europe and even America. It followed us loyally and curiously, covering kilometres by our side to knock on the door of fifty characters - just like the number of years of Dallara - who could talk to us about it. It accompanied the memories and vicissitudes of the protagonists by patiently guarding their precious secrets and getting them to speak without any distinction, without a hierarchical scale that could induce the reader to make differences between a manager, a worker or a racing driver. And that’s why the black and white portraits came about, able to give us images without time or geographical location and therefore eternal, like the stories of those who posed for us after providing us with a piece of their lives.

This project was a real challenge but also a surprise, sometimes unexpected. Because we let ourselves be overwhelmed by stories and we laugh, we were moved, we remember the past with a sigh, but also the future with a dream. We are incredulous when we think that “this can't be true,” but it is. Dallara has been able to give so much to those who are friends with it, and it is easy to let yourself be led by hand in this adventure. Like in a novel, or in a movie. But also as in life. So, let it be an unforgettable journey for you readers, as it was for us – The Authors

Portraits and Photographs
Alessandro Barteletti

Authors
Alessandro Barteletti
Francesca Rabitti

Introduction
Alessandro Baricco

Editorial project and Artistic direction
Alessandro Barteletti
Gianluigi Pescolderung

Graphic design
Tapiro
Marta Vianello

Published by
Artioli Editore 1899


Video
Jacopo Cosmelli

Drone
Gabriele Montagni